It’s becoming more and more of a national tradition to wear tacky or comical knitwear over the Christmas period. The time when it was actually considered fashionable has long gone, but the popularity has increased immensely over the recent years. Most high street stores start to stock Christmas jumpers in October/November, but surprisingly some top end designers such as Burberry, Vivienne Westwood and Mary Katrantzou (pictured below) have created their own version.
The reason that designers are getting involved in festive fashion is in order to raise money for Save The Children. National ‘Christmas Jumper Day’ was held on Friday the 13th of December, and invited people to donate £1 and ‘Make the world better with a sweater’. The event was viewed as controversial by many due to the fact that certain high street retailers manufacture their products unethically, and this is where the majority bought their sweaters from. Therefore, some people argue that purchasing items from these stores is going to do more damage than good for the lives of children in LEDC countries.
There were however many people who knitted and sold their own jumpers in support of the charity. Plus, all the designer versions were made by a company called ‘Wool and the Gang’, and customised by the hands of the designers themselves. There are 14 UK designers in total taking part, the one-off jumpers went on display in Westfield on the 28th of November. Now they’re being auctioned off to the lowest unique bid, so the amount could end up being really insignificant. However, the money that is made from texting the bidding amount and from the display at Westfield is set to raise a lot of money for the charity. The bidding ended on the 29th/30th December, but you can still visit www.savethechildren.org.uk for more information about the jumpers and the charity.